The global economy enters 2025 in a period of profound uncertainty and structural transformation. After years of grappling with the pandemic, geopolitical tensions, and energy volatility, the world is witnessing a major realignment in supply chains, capital flows, and trade policies—toward greater regionalization and caution. Heightened technological competition among major economies is intensifying the pressure to innovate across all sectors, including real estate—a field deeply rooted in confidence, capital, and growth expectations.
In Vietnam, 2025 is viewed as a pivotal year in the nation’s economic rebalancing strategy. The government continues to maintain a flexible monetary policy, with public investment serving as the key growth driver. Meanwhile, foreign direct investment (FDI) is expected to reach USD 28.5 billion, up 15.2% year-on-year. The financial market is approaching an upgrade to “secondary emerging market” status by Q3 2025—a milestone that could unlock larger foreign capital inflows, with positive spillovers into real estate.
Yet amid signs of recovery, many questions remain: Has the market truly revived after the sluggish period of 2021–2024, or is this merely a short-term technical rebound? Are the ongoing restructurings of enterprises, capital, and investor confidence strong enough to ignite a new growth cycle—one that is greener, more transparent, and more sustainable?
Forbes Vietnam hosts the Real Estate Conference 2025 under the theme “Revival: Hope or Hype?”—a forum that brings together business leaders, financial experts, and policymakers to identify emerging trends, discuss opportunities, and shape development strategies for the 2025–2030 period.
This conference goes beyond the question of whether a revival is based on solid hope or just a hype; it seeks to explore how Vietnam’s real estate sector can revive—through data, smart capital, and long-term vision—to become a dynamic, human-centric, and resilient market in the next growth cycle.
Real Estate: A True Revival?
Following the silent period of 2021–2024, Vietnamese real estate has been compelled to reassess its growth model. In 2025, the market enters a new phase-one that not only restores liquidity but also redefines operations and competition. Is this a genuine revival or merely a short-term technical rebound?
The Powerful Rise of Technology
Disruptive forces such as Proptech, Fintech, Green Finance, and the financialization of real estate are shaping the market. How can enterprises achieve robust recovery and lead the market by adopting data, smart finance, and modern, transparent governance capabilities?
Vision and Strategy toward 2030
The real estate market is strongly shifting from “selling products” to “creating living experiences” and connecting communities. To achieve exponential growth in the 2025–2030 cycle, Vietnamese businesses must quickly seize this opportunity and define breakthrough development strategies.
Sustainable Urban Development
Applying AI, IoT, renewable energy, and green materials in urban development aims for efficient operations, energy savings, and enhanced living experiences for residents. This involves learning from pioneering urban models and shifting the mindset from “selling apartments” to “creating livable communities.”
Keynote
Speaker
Troy Griffiths
Deputy Managing Director,
Savills Vietnam
Panel 1
Speaker
Takashi Kagamoto
General Director,
Mitsubishi Estate Vietnam
Speaker
Alex Crane
Managing Director,
Knight Frank Vietnam
Speaker
Dr. Trần Việt Anh
General Director,
SCC Investment Corporation (SCCI)
Panel 2
Speaker
Sherman Kam Hock Leong
General Director,
S P Setia Vietnam
Speaker
Lê Hoàng Châu
President,
Ho Chi Minh City Real Estate Association (HoREA)
Speaker
Hằng Đặng
Managing Director,
CBRE Vietnam
Notes:
• Ticket prices do not include VAT
• Newspaper and ticket packages: VAT and shipping fees are not included
• The vouchers are available in limited quantities
11. 12. 2025
JW Marriott Saigon,
– Corner Hai Ba Trung Street & Le Duan Boulevard, Sai Gon Ward, HCMC
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